We live in the economic era that values impressions and emotions. People no longer cherish objects, they cherish the moments. Customers don't want to collect products anymore, they crave new experience and unforgettable moments. All companies within the Art Nation group are aware of this. My job, as a producer, is to impress your customers and draw their attention to a service or product.
Due to this, we often need to think outside of the box, and work on our own terms. That is why in Art Nation, we create emotional content 360 degrees around: we manage celebrities’ commercial rights, produce blockbusters, publish books with augmented reality (AR), and develop effective loyalty campaigns for retailers.
Our main goal is to meet customer needs within the economic era, that values impressions and emotions.